Whether your labels are going to remain purely online or you are going to need to slap new labels on your shelf products, you need to consider your business goals for the future. This is just a suggestion and it is certain that most serious minded business owners are on and off thinking along these lines. Re-branding your business presentation online comes with a basket of challenges. Unless you are already a talented web master with considerable experience, and the desired results to prove it, then remodeling how your business website should look needs an extra varnish from qualified IT technicians and SEO managers.
If you are continuously producing and supplying supermarket shelf products, boxed or bottled, but never in plastic, then you do have more control over how a new product label could look. Going back online, you can manufacture your own custom product labels with a little help from your graphic designing friends. You need them for a short while at least, because they are going to show you how the online design tools operate and how you can derive maximum creative and technical use and benefit out of them.
They also need to be fully on board with your re-branding exercise as you look forward to the future. Like SEO managers, your online graphic design artists have an acute understanding of how mainstream markets, commercial or domestic, or both, function. There is a team effort involved with the graphic designer’s co-conspirator, the erstwhile but omnipresent copywriter working in tandem. But on most occasions to make this forward thinking marketing plan work, you will be invited to be the captain of this team.
It is, after all, your business that is being spoken about. And this is just a suggestion.